From the Blog
Insights
Practical guidance for healthcare web operations, compliance, and growth.
54 articles
AI & Strategy
Google's WebMCP Thing – What It Actually Means for Multi-location Healthcare Clients
Google and Microsoft shipped WebMCP in Chrome Canary. Here's what it means for healthcare websites and what you should do about it right now.
Mar 2
Hosting
The Hidden Cost of Cheap Hosting – What Recent Security Incidents Taught Us
What happens when cheap hosting fails your healthcare practice, and what to look for in a hosting partner.
Feb 16
Accessibility
Healthcare Website Accessibility: The May 2026 Deadline
What healthcare groups need to know about the upcoming ADA web accessibility compliance deadline.
AI
How to Make ChatGPT Love Your Website: A 5-Step Guide for Non-Techies
Practical steps to optimize your healthcare website for AI-powered search and discovery.
Hosting
The Silent Risk: Why Great Website Hosting Is Invisible and Still Worth the Switch
Why reliable hosting matters more than you think and what to look for when switching providers.
AI
LLMS.txt: The New Robots.txt for AI – What Healthcare Practices Need to Know
How the new LLMS.txt standard affects healthcare websites and what you should do about it.
Performance
Death to Carousels: Why Website Carousels Are Conversion Killers
Why image carousels hurt your conversion rates and what to use instead on healthcare websites.
SEO
The Specialist Advantage: Why Your Website and SEO Need Different Experts
The case for separating web development and SEO into specialized partners for better results.
AI
Modern Healthcare Search: Comparing ChatGPT Search, Google Search, and Perplexity AI
How patients are finding healthcare providers across traditional and AI-powered search platforms.
Performance
Page Speed Measuring Engines: How to Use Them and How to Read Them
A practical guide to understanding website speed tests and what the scores actually mean.
HIPAA
Mastering HIPAA-Compliant Web Analytics: A Comparison Guide for Healthcare Executives
A comparison of HIPAA-compliant analytics solutions for healthcare marketing leaders.
SEO
How Multi-site Websites Avoid the Duplicate Content Issue
Strategies for managing duplicate content across a portfolio of healthcare websites.
Project Management
Speak PM: A Guide for Non-Technical Marketing Executives to Manage a Web Project Successfully
Essential project management terminology and tactics for marketing leaders overseeing web projects.
Hosting
How to Take Over and Migrate an Existing WordPress Site – More Than Passwords and Files
What actually goes into taking over an existing WordPress site from another agency or host.
HIPAA
Purchasing HIPAA Compliant Analytics Solutions Through an Agency
Key considerations when purchasing HIPAA-compliant analytics through your marketing agency.
HIPAA
Do I Need HIPAA Compliant Analytics or a CDP? Can I Just Use GA4?
Breaking down when you need HIPAA-compliant analytics versus standard tools like Google Analytics.
Performance
Understanding Web Caching: A Guide for Marketing Executives
How web caching works and why it matters for your healthcare website performance.
HIPAA
Is My Organization Large Enough to Warrant Implementing HIPAA Compliant Analytics or a CDP?
Determining if your healthcare organization is ready for enterprise-level compliant analytics.
HIPAA
What Are the Compliance Requirements for HIPAA in Web Analytics and Third-Party Trackers
Understanding the specific HIPAA compliance requirements for web analytics and tracking tools.
HIPAA
HIPAA Compliant Analytics for Healthcare Websites – June 2024 Update
The latest developments in HIPAA-compliant analytics solutions for healthcare websites.
HIPAA
A Guide to HIPAA Compliant Online Forms for Your Healthcare Website
How to implement online forms that meet HIPAA requirements on your healthcare website.
Marketing
Mastering the Language of Web Development: A Comprehensive Guide for Marketers
A glossary of web development terms that every healthcare marketing executive should know.
Performance
After Launch Improvements: Enhancing User Experience for Multi-Site Websites Through Data-Driven Decisions
Using heatmaps and analytics to improve your healthcare website after launch.
Accessibility
Web Accessibility Is Good for All Users
Why web accessibility improvements benefit all visitors, not just those with disabilities.
AI
Use of AI Images for Medical Websites, a Guide
Guidelines for using AI-generated images on healthcare websites responsibly and effectively.
Website Operations
Consolidating Web Operations with Carenetic
How healthcare groups consolidate fragmented web operations under a single specialized partner.
Hosting
Carenetic Web Hosting Uptime Monitoring – Why We Take It Very Seriously
Our approach to uptime monitoring and why it matters for healthcare websites.
Analytics
Web Analytics in Aggregate Are Telling the Wrong Story
Why aggregated analytics across your website portfolio can lead to misleading conclusions.
Performance
The Unknown Downsides of the Copy/Paste Method of Website Creation
Why duplicating websites across your portfolio creates hidden performance and maintenance problems.
Accessibility
Do Website Accessibility Plugins and Overlays Work?
An honest assessment of accessibility overlay plugins and whether they actually work.
Performance
Pop-Ups Are Ruining Your Website (And What to Do Instead)
How to use pop-ups effectively without hurting user experience or accessibility.
Integrations
Bring What Works for You: Integrating YOUR Needs into Your Carenetic Website
How we integrate your existing tools and workflows into your new Carenetic website.
Website Operations
The Typical Method MSO and DSO Groups Use to Build Multi-Brand Websites and Why It Stinks
Why the standard approach to building websites for healthcare groups creates long-term problems.
Marketing
Your Website: An Expense or Investment? The Choice is Yours
Reframing how healthcare groups think about their website investment.
Accessibility
Risks of Not Applying Web Accessibility Standards to Your MSO or DSO Fleet of Websites
The legal, financial, and reputational risks of ignoring web accessibility across your portfolio.
Accessibility
Web Accessibility in Healthcare: More Than Just a "Nice-to-Have"
Why web accessibility should be a priority for every healthcare organization.
Marketing
Setting Up Website Operations For Success
How to structure your website operations team and processes for long-term success.
Recruiting
How to Upgrade Your Recruiting Efforts with a Simple Change on Your DSO or MSO Website
A simple website change that can dramatically improve your healthcare recruiting pipeline.
Website Operations
A "Patient Centered Approach" for Your DSO and MSO Also Means Your Websites Are Amazing
How a patient-centered philosophy should extend to your website strategy.
Project Management
Don’t Hire a Headache: How Carenetic’s Expert Project Management Makes New Websites a Breeze
How our project management approach takes the pain out of large-scale website projects.
Hosting
The Often Overlooked Aspect of Websites: Hosting
A closer look at how Carenetic is redefining DSO and MSO website hosting.
Website Operations
The Surprising Ways in Which Your Website Affects Your Entire Dental Practice Management
How your website impacts every aspect of your dental practice beyond just marketing.
Marketing
The ROI of Improving Websites – For DSO and MSO Groups
Calculating the real return on investment from improving your healthcare website portfolio.
Website Operations
What is a Website Network and Why Should I Care?
Understanding website networks and how they benefit multi-location healthcare groups.
Website Operations
Carenetic’s Swift and Efficient Website Maintenance: Changes Done in Under 24 Hours
How our support model delivers website changes in under 24 hours.
Compliance
GDPR And Your Physician Practice Website
What healthcare practices need to know about GDPR compliance for their websites.
Marketing
3 Ways to Make Your Medical Practice Stand Out Online
Strategies to differentiate your medical practice website from the competition.
Marketing
Healthcare Content That Connects with Patients
How to create website content that resonates with patients and drives engagement.
Website Operations
3 Medical Practice Website Add-Ons You (And Your Patients) Will Love
Essential website features that improve the patient experience for medical practices.
SEO
Zero-Click Searches and Your Physician Practice
Why Google My Business matters for healthcare providers and how zero-click searches affect your practice.
Website Operations
Let’s Change the Game. Together.
Our founding vision for partnering with healthcare practices to transform their digital presence.
Accessibility
ADA and Your Healthcare Practice Website
Understanding ADA requirements and how they apply to your healthcare practice website.
Analytics
What Your Physician Practice’s Website Analytics Can Tell You
Key website analytics metrics that healthcare practices should be tracking.
Marketing
The Power of Patient Personas for Physician Practice Marketing
How to use patient personas to create more effective healthcare marketing strategies.