Case Study
24 Sites Replatformed to Multisite at Two Per Month
We migrated 24 practice sites to multisite at a pace of two per month, giving Choice unified analytics and real data to compare performance across locations.
The Problem
Choice Healthcare Services had 24 practice websites scattered across different platforms and vendors. Each site had its own design, its own technology stack, and its own analytics setup, making it impossible to compare performance across locations. Their marketing team couldn't answer basic questions like which locations were driving the most traffic or where their marketing spend was actually working.
What We Did
We systematically migrated all 24 sites to our WordPress multisite platform at a pace of roughly two sites per month, sometimes accelerating to one per week when the schedule allowed. Each migration preserved local branding while establishing shared infrastructure, consistent templates, and unified analytics tracking across every location.
Next Steps
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