Audits & Optimization

Technical SEO & AEO Audits

Fix the technical issues keeping your sites invisible to search engines and AI assistants, and actually get found.

“We're spending on SEO but our service pages don't show up for anything useful.”

This is for you if

Healthcare marketing leaders who are accountable for organic visibility, lead generation, and pipeline.

Not the right fit

Teams that only want content writing without fixing the underlying technical issues holding them back.

68% of online experiences start with a search engine or AI assistant

What We Actually Look At

Not a generic checklist. A real audit built for healthcare websites.

Crawl & Indexation Health

Which pages Google is crawling, which it's ignoring, and why. Duplicate content, crawl errors, orphan pages, and wasted crawl budget.

Schema & Structured Data

Healthcare-specific schema markup (LocalBusiness, MedicalOrganization, Physician, FAQPage) so search engines and AI understand your services and locations.

Metadata & On-Page Signals

Title tags, meta descriptions, heading hierarchy, and canonical tags reviewed across every template type in your portfolio.

Internal Linking Architecture

How your pages link to each other, where link equity flows, and where important pages are orphaned or buried.

URL Structure & Redirects

Clean URL hierarchy, redirect chains, 404 errors, and the mess that accumulates after acquisitions and migrations.

AEO (Answer Engine Optimization)

Content structure optimized for AI assistants: FAQ schemas, entity markup, and content formatting that ChatGPT, Perplexity, and Google AI Overviews can cite.

We're Technical SEO & AEO Experts, Not an SEO Agency

We fix the web infrastructure that makes SEO actually work: crawlability, indexation, schema markup, internal linking, site speed, and content structure for AI engines. This is the foundation your SEO strategy sits on.

What we don't do: keyword strategy, content calendars, link building campaigns, or monthly ranking reports. That's what a performance marketing company does, and a good one will tell you they need clean technical foundations to deliver results.

We work alongside your SEO agency, not instead of them. We handle the infrastructure. They handle the strategy. Your sites actually perform.

Need a recommendation for a healthcare SEO or performance marketing partner? We'll point you in the right direction.

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How It Works

A structured process built to scale. No surprises, no scope creep.

Technical Crawl & Benchmark

Full crawl via Screaming Frog and Search Console: indexation, crawl errors, redirect chains mapped.

Schema & Metadata Audit

Every template reviewed for schema, title tags, meta descriptions, headings, and canonicals.

Architecture & Linking Analysis

We map internal links to find orphaned pages and strengthen your highest-value service pages.

Implementation & Monitoring

Fixes go into your templates, not a doc. Search Console monitors indexation health ongoing.

Pricing

Audit scope priced by site footprint and complexity.

Scope and pricing discussed on a short call. No surprises, no hidden fees.

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Frequently Asked Questions

Do you implement schema markup or just recommend it?
Both. We audit existing markup, define the required schema by template, and can implement directly or coordinate with your team. We then validate output so search engines and AI systems can parse it correctly.
What is AEO and why does it matter?
AEO (Answer Engine Optimization) prepares your content for AI-driven answer experiences, not just classic blue-link ranking. It improves how your organization is understood and cited in assistant responses. For healthcare groups, that directly affects discovery quality.
How do you measure SEO success?
We measure indexation health, technical error reduction, visibility trends, and conversion impact from organic sessions. For AEO, we also track structured content readiness and answer-surface eligibility. Reporting ties technical work to business performance.
What are the most common technical SEO issues you find on healthcare websites?
Common issues include crawl blockers, duplicate location content, inconsistent schema, weak internal linking, slow templates, and metadata gaps. These problems suppress visibility even when content quality is strong.
Can you fix technical SEO issues without rebuilding our site?
Yes. Most technical SEO fixes can be done within existing templates and CMS constraints. Rebuilds are only recommended when architecture limitations materially block performance.
How is this different from what our SEO agency does?
Most SEO agencies focus on content strategy and link growth. Our work is the technical layer: crawlability, architecture, schema, rendering, speed, and AI-readiness signals. We complement your SEO partner rather than replace them.

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